Zee TV Sets New Benchmark With Stunning Kashmir Sequence In Sharad Kelkar, Niharika Chouksey-Led Tumm Se Tumm Tak

For decades, Zee TV has consistently pushed the boundaries of television storytelling by investing in narratives that are emotionally rich, visually immersive, and rooted in authenticity. Continuing this legacy, the channel brings to life a key turning point in its popular show Tumm Se Tumm Tak, starring Sharad Kelkar (Arya) and Niharika Chouksey (Anu), by filming a pivotal romantic sequence amidst the breathtaking landscapes of Kashmir.

Tumm Se Tumm Tak Kashmir Extravaganza

At a time when television productions increasingly rely on recreated environments, Zee TV chose conviction over convenience, taking the story to real locations to preserve its emotional and cinematic integrity. The Kashmir sequence marks a significant moment in the journey of Arya (Sharad Kelkar) and Anu (Niharika Chouksey), unfolding at a crucial juncture in the narrative where emotions, intent, and transformation converge.

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Staying true to its philosophy of delivering meaningful, high-quality entertainment to audiences across the country, Zee TV’s decision to shoot on location reflects its commitment to creating experiences that feel real, immersive, and deeply engaging, bringing viewers closer to the story and its characters.

Sharad Kelkar On Shooting In Kashmir

Sharing his experience, Sharad Kelkar, who essays Arya, said, “From a storytelling and production point of view, this was a decision we were very clear about. Certain moments need to be experienced, not recreated. Shooting in Kashmir added an authenticity and cinematic depth that the story genuinely needed. It’s a call we took consciously, because it serves the narrative in the best possible way.”

Niharika Chouksey On The Kashmir Proposal

Speaking about the shoot, Niharika Chouksey, who plays Anu, shared, “What made this sequence even more special for me was knowing how long audiences have been rooting for Anu and Arya. Shooting this in Kashmir felt like the right way to honour that journey. Fans will finally get to see a moment they’ve been waiting for since the start, and I think the location adds a quiet magic to it. It’s emotional, it’s honest, and it truly reflects where the story has reached.”

Producer Prateek Sharma On The Shoot

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Highlighting the creative intent behind the decision, Prateek Sharma, Producer, said, “When you decide to mount a sequence of this scale, it’s never about just one scene or one location. There are many moving parts, logistics, schedules, weather, permissions, and the well-being of the entire team. But when the story demands it, you commit fully. This Kashmir sequence was a collective effort, driven by the belief that our audience deserves an experience that feels real and cinematic. It’s our way of giving back to the loyal viewers who have been emotionally invested in Anu and Arya’s journey from the very beginning.”

Mangesh Kulkarni Of Zee TV On The Channel’s Approach

Speaking about the channel’s approach, Mangesh Kulkarni, Chief Channel Officer, Zee TV, added, “Our focus has always been on evolving television storytelling while staying rooted in emotional authenticity. Taking Tumm Se Tumm Tak to Kashmir reflects our commitment to scale, quality, and immersive narratives. It’s about creating moments that feel meaningful to viewers and reinforce television’s ability to deliver experiences that are both emotionally rich and visually compelling.”

With this on-ground shoot, Zee TV once again reinforces its position as a national broadcaster that consistently elevates storytelling, blending emotion, realism, and cinematic sensibility to deliver unforgettable viewing experiences.

During the shoot of Zee TV’s Tumm Se Tumm Tak, lead Sharad Kelkar spoke about the dreamy proposal in Kashmir, in an exclusive conversation with Bollywood Bubble.

Watch the full interview here:

Watch Tumm Se Tumm Tak every day at 8:30 PM, only on Zee TV.

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Varsha Tiwari

Varsha Tiwari is a budding content writer passionate about Bollywood, pop culture, and the stories behind the spotlight. She enjoys breaking down trends, celebrity moments, and film narratives into engaging, reader-friendly content. Always curious and observant, she is currently pursuing a Master’s in Communication and Journalism. Outside of writing, she enjoys painting because storytelling doesn’t always need words to make an impact.