EXCLUSIVE: OG ‘Nirma Girl’ Sonali Bendre Reminisce Shooting Commercial In 90s; Says, “Those Were Different Times”

Sonali Bendre Behl is an actress predominantly known for her work in Hindi and Telugu films. She was considered one of the leading actresses of the 1990s and early 2000s. Bendre started her career as a model and marked her acting debut with Aag (1994). In an exclusive interview with Bollywood Bubble, Sonali Bendre reacts to her 90s Nirma AD with a classic jingle and serene location shoot.

Sonali Bendre Reacts To Her ’90s Nirma AD

When asked about the Reddit post of her 90s Nirma AD, Sonali Bendre said, “Oh my God! I think that film was shot so well. You know, Kailash Surendranath had shot the film, and Aarti Surendranath, his wife, had styled me. Those were different times, you know? You went, you had fun on location, you shot, and you know, it was lovely. It was just shot so well.”

About Sonali Bendre’s Nirma AD

Sonali Bendre’s Nirma soap ad, a beloved classic from the 90s, is known for its stunning visuals, an iconic jingle, and Bendre’s radiant presence. It was filmed in South Africa, with her amidst wildlife, creating a captivating and exotic backdrop that left a lasting impression. The commercial was broadcast on both cinema screens and television from 1997 to 2009. The memorable song “Tum husn pari, tum jaane jahan” was featured, evoking a deep sense of nostalgia among those who grew up in the 90s. Bendre’s natural beauty and the ad’s elegant aesthetic were celebrated, embodying the theme of a beauty soap. Its long-running success and timeless appeal have established it as a memorable chapter in advertising history.

Watch The Full Interview

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