Kriti Sanon Hits Back At Kangana Ranaut Amid Rakshabandhan AD Row

Kriti Sanon has publicly addressed the criticism surrounding her Raksha Bandhan advertisement, which drew sharp comments from Kangana Ranaut, who labelled the campaign as “intentionally creepy.” The actress took to social media to defend her creative choice and emphasized the true essence of festivals like Raksha Bandhan. Scroll down to read the full story.

Kriti Sanon Hits Back At Kangana Ranaut Amid Rakshabandhan AD Row

In her statement, Kriti clarified that her intention was to celebrate the emotional significance of the festival, rather than focusing on superficial appearances. She expressed her belief that festivals are rooted in feelings, traditions, and bonds, not in what a woman wears. Kriti questioned the societal tendency to judge women based on their attire, asserting, “Culture & traditions are in her heart, not in her neckline.” Her comments aimed to challenge the ongoing narrative that often scrutinizes women’s clothing choices, especially in festive or traditional contexts.

Kriti’s response comes amid ongoing debates about the portrayal of women in advertising and media, where fashion and aesthetics are often emphasized at the expense of deeper cultural values. The actress highlighted that celebrating festivals should be about the emotions and relationships, rather than superficial appearances. She also pointed out that the true spirit of traditions resides within one’s heart and values, rather than in external displays.

Kangana Ranaut’s criticism had sparked widespread discussion on social media, with many viewers expressing support for Kriti’s perspective. As conversations about women’s representation and cultural sensitivity continue to unfold, Kriti’s stance adds an important voice advocating for respect and understanding of the true meaning behind Indian festivals. Her comments serve as a reminder that celebrations are about love, bonds, and heartfelt emotions, not just appearances.

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Also Read: Kangana Ranaut Targets Kriti Sanon Over Rakshabandhan AD Controversy; Questions, “Why Would You Tie Rakhi In A Bikini?”