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Amidst the pandemic, the film industry took a major hit with the lockdown coming into force. However, as they say with time you have to adapt to the new normal and that’s exactly what the Hindi film industry did in the last year. Amidst the pandemic, makers of several big-ticket films opted to skip the theatrical release and embrace the direct-to-OTT release module.

Also, some advantages of releasing films directly on OTT platforms like not having to fuss over the theatrical rights and marketing and promotional budget is making it easier for the production houses. Upcoming films like Kartik Aaryan’s Dhamaka and Ajay Devgn’s Bhuj: The Pride of India have been offered a whopping deal by the streaming giants. Here we bring you a list of some of these most lucrative deals. Check it out.

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