Preity Zinta Gets Major Relief In Personality Rights Lawsuit; Bombay HC Orders Removal Of Deepfakes, Morphed Images

The Bombay High Court has ordered the removal of deepfakes and morphed images of Preity Zinta available online, condemning their misuse. Preity Zinta achieved a significant legal victory at the Bombay High Court on Wednesday, as the court directed the takedown of all deepfakes, morphed images, fake videos, and other unauthorised online content featuring her. The court emphasised that such misuse infringes on an individual’s fundamental rights. Scroll down to read the full story.

Preity Zinta Gets Major Relief After Bombay HC Orders Removal Of Deepfakes, Morphed Images

On Wednesday, a single-judge bench of Justice Madhav Jamdar granted relief to Preity. He also reminded online platforms of their obligation to exercise due diligence under the Information Technology Rules. The court highlighted the role of intermediaries in addressing such content, noting that their platforms are being exploited for misuse.

“If the intermediaries start taking action, such offenders will stop. Otherwise, you are part of affecting fundamental rights of the citizens of this country,” the HC stated. The court ordered the immediate removal of all unauthorised and fake images and videos of Preity uploaded across various platforms. The court found that a prima facie case had been established and granted interim relief.

About Preity Zinta’s Legal Action

Preity Zinta filed a case in the Bombay High Court seeking protection of her intellectual property rights. She requested the removal of fake and malicious content involving her. In her petition, the well-known Bollywood actress referenced videos, images, and chatbot-like interactions depicting her through deepfakes and other morphed visuals.

Her lawyer, Venkatesh Dhond, pointed out approximately 275 websites hosting AI-generated, morphed, or superimposed images and videos featuring her likeness. He argued that such material infringed upon her personality, publicity, and moral rights.

In its ruling, the court acknowledged that Preity has been associated with the film industry for over 25 years. And she has cultivated a valuable public identity through her career. The unauthorised use of her image, likeness, and mannerisms in AI-generated content was deemed capable of damaging her reputation and violating her rights.

“The plaintiff’s personality rights, publicity rights and moral rights are violated by the creation of such morphed and superimposed content,” the court stated. It linked Preity’s personality rights to her Right to Life and Personal Liberty, and her Freedom of Speech. Both are fundamental rights under Articles 19 and 21 of the Constitution.

Preity Zinta’s Bollywood Comeback

Once one of Hindi cinema’s most sought-after and highest-paid actresses, Preity Zinta stepped back from full-time acting after her marriage. She has appeared in four films, with her last full-length role in the 2008 release Bhaiaji Superhit. In 2026, Preity is all set to make a comeback with the Sunny Deol-starrer Batwara 1947. Rajkumar Santoshi has directed the film. It’s scheduled for release in theatres on August 14.

For more news and updates from the entertainment world, stay tuned to Bollywood Bubble.

Also Read: Preity Zinta Seeks Legal Action Against Alleged AI-Misuse, Deepfake Content And Protecting Personality Rights

Akankshya Mukherjee

Akankshya Mukherjee is a dynamic and ambitious individual poised to make waves in the realm of Media and Communication. With a passion for creativity and a drive to contribute to forward-thinking organizations, Akankshya embodies adaptability and a hunger for learning. Having already garnered experience through involvement in various organizations, she has honed the skill of quickly adapting to new environments and challenges. She sees each opportunity as a chance for personal and professional growth, eagerly embracing roles in communications and content writing.