Image Source - Instagram

Sonam Kapoor took to her social media sharing videos of Ranbir Kapoor and Alia Bhatt where the actors are seen revealing their Luck Charm ahead of the release of ‘The Zoya Factor’.

The makers have opted for a unique promotional strategy and the recent lucky charm campaign is the proof of it. Sonam shared both the videos of Alia and Ranbir on her Instagram handle.

[Advertisement]

Ranbir Kapoor reveals that he had two ‘Lucky Charm’ one is if he saw a red truck he would cross his fingers, shut his mouth and make a wish and until he saw three black cars on the roads he didn’t uncross his fingers until then and if he saw 3 black cars his wish would come true. Second is number 8, if on the way to shoot, he saw a car he would add the numbers in the number plate if it matched to 8 then his shoot would go kick-ass.

Here’s the video.

https://www.instagram.com/p/B2d4gxNlw2o/

In Alia Bhatt’s video, she reveals her Lucky charm. She says in order to get her Lucky Charm Alia Bhatt just acts out being in a particular situation in her bathroom in front of her mirror and it happens to be an award or film. So her Lucky Charm is pretending, acting to herself and putting the energy out there.

https://www.instagram.com/p/B2eAL-glfiQ/

Ever since the trailer has released, the film has been garnering rave reviews for its unique storyline. Directed by Abhishek Sharma, the movie is slated to release on 20th September 2019.

Also Read: ‘The Zoya Factor’: The new dialogue promo of Sonam Kapoor and Dulquer Salmaan starrer shows the struggle of Luck V/S Hard Work