The real reason why L’Oréal dropped Katrina Kaif as their endorser

We earlier reported that actress Katrina Kaif would soon come up with her own label. While Katrina has been spending a good amount of time on her dream project, renowned cosmetic brand L’Oréal recently discontinued their contract with Katrina who was the celebrity endorser for the brand. So far, the reason quoted was that Katrina’s label which would deal with a line of products including fashion and beauty, would appear in the market as a direct competitor to L’Oréal.

However, looks like the real story is something else. As per reports by a popular web portal, a number of her films flunked at the box office. Following this, L’Oréal  requested Katrina to drop her fees but she shrugged it off. Hence, they weren’t left with another option rather than dropping her.

However, they wanted to part ways ‘amicably’ and quoted Katrina’s new business ventures as a reason.

Meanwhile, we are waiting for her label to hit the market!

Also Read: Did Katrina Kaif and Aditya Roy Kapur go on a dinner date?

Ranjini Maitra

Journalist. Writer. Reader. Enthu cutlet. Mood-swing machine. Day dreamer. Sandwiched between ‘live life fully’ and ‘lose some weight’. Mantra of life: Love and love more.